General Motors has been making good progress with its electrification plans, with the recent debuts of the GMC Hummer EV, Cadillac Lyriq and Chevy Blazer EV. GM’s CEO Mary Barra recently told the Associated Press that it expects to surpass Tesla in the EV sales race, by 2025.
Barra believes that GM can beat Tesla with its higher-priced EVs and more affordable ones. GM has a long way to go, since last year GM only sold about 25,000 electric vehicles, compared to the estimated 325,000 that Tesla sold.
“To really get to 30, 40, 50% EVs being sold, you have to appeal to people that are in that $30,000 to $35,000 price range,” Barra stated.
GM is already trying to appeal to more budget conscious EV buyers, since it recently lowered the price of the Chevy Bolt to around $26,000. In fall 2023, the Chevy Equinox EV will arrive with a price tag starting around $30,000.
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